Best Marketing Automation (2026)
Verified deals on the marketing automation tools real teams actually use.
Top Marketing Automation deals
Zoho CRM
82 score
A feature-rich, affordable CRM with AI (Zia), deep automation, and omnichannel sales — enterprise capability at a fraction of Salesforce pricing.
Verified 2mo ago
Get deal FullEnrich
81 score
Waterfall B2B contact enrichment that cascades 15+ data vendors to find verified work emails and mobile numbers others miss.
Brevo
80 score
Brevo (formerly Sendinblue) is an all-in-one email and SMS marketing platform — the free tier covers 300 emails/day and unlimited contacts, making it the most generous entry point in the category.
Verified 2mo ago
Get deal Sender
78 score
Affordable email and SMS marketing platform with one of the most generous free plans: up to 2,500 subscribers and 15,000 emails a month, automation included.
SocialBee
76 score
AI-powered social scheduler for 10+ networks — category-based posting, unlimited AI generation, and analytics, from $29/month.
Verified 1mo ago
Reveal code ManyChat
74 score
Chat marketing automation for Instagram, WhatsApp, Messenger, and TikTok — capture leads, automate replies, and turn DMs and comments into sales.
Moosend
74 score
Email marketing and automation for small-to-mid businesses — unlimited sends on every paid plan, strong deliverability, and friendlier pricing than Mailchimp.
Verified 1mo ago
Get deal SendPulse
74 score
SendPulse bundles email, SMS, web push, chatbots and a free CRM into one multichannel marketing platform with a genuinely usable free tier.
EngageBay
74 score
An affordable all-in-one CRM, marketing and support suite for small businesses — with a real free plan.
Customer.io
73 score
Customer.io review: a developer-grade messaging platform for behavior-triggered campaigns across email, push, SMS, and in-app.
Verified 2mo ago
Get deal All Marketing Automation side-by-side
58 deals in Marketing Automation
Filter:
| Tool | Starts at | Highlights | Savings | Action |
|---|---|---|---|---|
| Zoho CRM A feature-rich, affordable CRM with AI (Zia), deep automation, and omnichannel sales — enterprise capability at a fraction of Salesforce pricing. | — |
| Save up to ~42% with annual billing | View deal |
| | $26/mo |
| 50 free credits — no card | View deal |
| Brevo Brevo (formerly Sendinblue) is an all-in-one email and SMS marketing platform — the free tier covers 300 emails/day and unlimited contacts, making it the most generous entry point in the category. | — |
| Save up to $5,661/year | View deal |
| | $7/mo |
| Free plan up to 2,500 subscribers | View deal |
| SocialBee AI-powered social scheduler for 10+ networks — category-based posting, unlimited AI generation, and analytics, from $29/month. | — |
| 14-day free trial (no credit card) + 30-day money-back guarantee | View deal |
| | — |
| Free plan; Pro from ~$15/mo | View deal |
| Moosend Email marketing and automation for small-to-mid businesses — unlimited sends on every paid plan, strong deliverability, and friendlier pricing than Mailchimp. | — |
| 30-day free trial, no credit card required | View deal |
| | $8/mo |
| Free plan available (up to 500 subscribers) | View deal |
| | $13.79/mo |
| Free plan (250 contacts) — Basic from $13.79/user/mo billed annually | View deal |
| Customer.io Customer.io review: a developer-grade messaging platform for behavior-triggered campaigns across email, push, SMS, and in-app. | — |
| Up to 20% off with annual billing | View deal |
 Kit Kit is the email platform built for creators — automations, commerce, and a Creator Network that actually grows your list. | — |
| Verified founder pricing | View deal |
 AWeber Email marketing built by one of the oldest names in the business — running since 1998, with autoresponders, automation, landing pages, ecommerce and 750+ integrations. | $12.5/mo |
| 14-day free trial + up to 4 months free on annual billing — from $12.50/mo | View deal |
 GetResponse GetResponse bundles email, automations, webinars, and a full conversion funnel into one of the oldest ESPs still standing — and the free tie | — |
| — | View deal |
 HubSpot CRM HubSpot CRM: free forever for unlimited users, Sales Hub Starter at $15/seat/mo, Professional at $90/seat/mo — 4.4/5 on G2 across 12,000+ reviews. | $15/mo |
| 75% off + 6 months free | View deal |
| | $25/mo |
| 14-day free trial + 25% off all plans on annual billing (Later frames it as 3 months free) | View deal |
 Omnisend Email + SMS marketing automation built for ecommerce — pre-built Shopify/WooCommerce workflows, unlimited segmentation, and a usable free plan. | — |
| 30% off for the first 3 months on paid plans (free plan available) | View deal |
 Outgrow Build interactive quizzes, calculators, assessments, and polls — no code — to capture leads and boost engagement far beyond static content. | — |
| Free trial; paid from ~$22/mo | View deal |
 ActiveCampaign ActiveCampaign is the automation-first email platform that turns subscriber behavior into revenue with deep CRM and visual workflows. | — |
| — | View deal |
 Supermetrics The data pipeline that quietly powers marketing reports for 200,000+ brands — Supermetrics review, pricing & verdict | — |
| — | View deal |
 Hello Bar Simple website popups, notification bars, and lead-capture forms that turn visitors into subscribers and leads — no code required. | — |
| Free plan; paid from ~$29/mo | View deal |
 MailerLite Email marketing and automation platform known for simplicity, competitive pricing, and clean design tools for creators, small businesses, and agencies. | — |
| — | View deal |
 Brevo (formerly Sendinblue) Email, SMS, and marketing automation without an enterprise contract — now rebranded Brevo | — |
| — | View deal |
 Freshworks Freshworks Freshsales delivers Salesforce-grade CRM muscle at SMB prices — and Freddy AI finally makes the basics feel smart. | — |
| — | View deal |
| | — |
| Save on annual Zoho Flow plans | View deal |
 SmartReach AI Multi-channel sales engagement with AI-powered sequence building and deliverability tools | — |
| 20% CASHBACK | View deal |
 Klaviyo E-commerce-focused email and SMS marketing automation platform with deep data integrations, predictive analytics, and revenue-attributed campaign reporting. | — |
| — | View deal |
 Act! The veteran CRM that small businesses keep coming back to — familiar, affordable, and quietly capable in 2026. | — |
| Free trial available | View deal |
 HighLevel The all-in-one CRM and marketing platform built for agencies — CRM, funnels, email/SMS, automation, and white-label SaaS mode to resell under your own brand. | — |
| 14-day trial; from ~$97/mo (unlimited) | View deal |
 Ninja Promo Subscription-based marketing agency — one cross-functional team (strategy, social, SEO, paid, design, dev) for a flat monthly fee. | — |
| Up to 20% off with a 12-month commitment (10% off on 6-month) | View deal |
 Mailmodo Interactive AMP emails that let recipients book, pay and submit forms inside the inbox | — |
| 25% CASHBACK | View deal |
 Leadpages Drag-and-drop landing pages that turn clicks into customers — without a developer in sight. | — |
| — | View deal |
 Mailchimp Email marketing and automation platform for small businesses offering campaign creation, audience segmentation, A/B testing, and e-commerce integrations. | — |
| — | View deal |
 Segment The Customer Data Platform that collects, cleans, and routes first-party customer data to 450+ tools from one set of tracking calls. | — |
| Free plan; paid from ~$120/mo | View deal |
 Adwisely AI-managed Meta and Google retargeting ads for Shopify, BigCommerce, and WooCommerce stores — launch full-funnel campaigns in minutes, not days. | — |
| Free trial via partner link | View deal |
 Vendasta The white-label platform and marketplace for agencies — resell digital marketing products to local businesses under your own brand, with CRM and fulfillment built in. | — |
| Free to start; paid tiers + wholesale products | View deal |
 Instapage Instapage turns paid traffic into on-brand landing pages fast — premium pricing, premium output. | — |
| Free trial available | View deal |
 User.com Marketing automation, live chat, CRM, and knowledge base in one workspace | — |
| — | View deal |
 Microsoft Dynamics 365 Microsoft’s modular CRM + ERP suite — Sales, Customer Service, Finance, and Business Central apps that plug straight into Microsoft 365 and Power Platform. | — |
| From ~$65/user/mo per app | View deal |
 Instantly Scale cold email outreach with unlimited inboxes, built-in warmup, and a massive B2B lead database — built for agencies. | — |
| — | View deal |
 Unbounce Unbounce review: the conversion intelligence platform that still sets the bar for AI-powered landing pages in 2026. | — |
| — | View deal |
 Growform A multi-step form builder engineered for lead generation — break long forms into bite-size steps to dramatically lift conversion rates. | — |
| Free trial; paid from ~$49/mo | View deal |
 BrightLocal Local SEO automation for multi-location agencies and franchises | — |
| — | View deal |
 HubSpot The all-in-one customer platform that helps growing teams centralise sales, marketing and service. | $15/mo |
| — | View deal |
 Keap Keap bundles CRM, email, automations, and payments into one platform built for service-based small businesses scaling past the spreadsheet s | — |
| — | View deal |
 EZ Texting SMS marketing and two-way texting built for small US-based teams | — |
| — | View deal |
 Common Room Common Room unifies community, product, and CRM signals so revenue teams can act on real buying intent — not cold guesses. | — |
| — | View deal |
 Constant Contact Constant Contact review 2026: beginner-friendly email marketing with phone support, a 60-day free trial, and AI tools — worth it for SMBs? | — |
| — | View deal |
 Kentico CMS Kentico CMS review: a marketing-first DXP with built-in CRM contact management, lead scoring, and automation for mid-market and enterprise t | — |
| — | View deal |
 Jasper Jasper AI: Creator at $39/seat/mo annual, Pro at $59/seat/mo annual (up to 5 seats), Business custom. Brand voice training and Marketing Agents built in. | $49/mo |
| 10k free words | View deal |
 Campaigner Email and SMS marketing automation platform for brands and agencies with advanced segmentation, A/B testing, dynamic content, and high-deliverability infrastructure. | — |
| — | View deal |
| | $22/mo |
| 7-day free trial (no card) + save ~15-20% with yearly vs quarterly billing | View deal |
 Jebbit Jebbit builds no-code interactive quizzes, product finders, and guided experiences that capture zero-party data customers share willingly, now part of BlueConic. | — |
| Custom pricing; demo available | View deal |
 Sitefinity Progress Sitefinity is a hybrid-headless CMS and digital experience platform for marketers and developers who need multisite, multilingual content with built-in personalization. | — |
| — | View deal |
 Braze Braze orchestrates real-time, cross-channel customer engagement across email, push, SMS, in-app, and WhatsApp, giving large brands one platform to personalize the entire lifecycle. | — |
| — | View deal |
 WebEngage WebEngage is a full-stack customer engagement and retention platform that unifies email, push, in-app, SMS, and WhatsApp with journey automation, built especially for consumer businesses. | — |
| — | View deal |
 Customer.io Startup Program Get up to 12 months of access to Customer.io's powerful customer engagement platform, designed to scale startup marketing efforts with essential automation and | — |
| $12,000 in credits | View deal |
 GrowSurf for Startups Program Qualified early-stage startups receive referral marketing discounts and bonus participants with GrowSurf's platform to accelerate growth. | — |
| Up to 50% off | View deal |
 HubSpot for Startups HubSpot for Startups offers 90% off in Year 1 and 50% off in Year 2 — the most generous CRM, marketing and sales hub discount available for qualifying early-stage companies. | — |
| 90% off year 1, then 50% year 2 | View deal |
No deals match the current filters.
Marketing automation tools run your email, lead nurturing and multichannel campaigns on autopilot — HubSpot and ActiveCampaign the names most teams benchmark against.
Growth and lifecycle marketers use them to score leads, trigger journeys, segment lists and tie campaigns back to revenue.
Compare on contact-based vs send-based pricing, automation depth, CRM integration, and what reporting actually costs at your list size.
Buying guide
How to choose
Choosing marketing automation software depends on your team size, existing tech stack, and the channels you prioritize. Start by mapping the campaigns and workflows you need to automate, then evaluate platforms against your CRM and integrations. Free trials are common, so test usability before committing to annual contracts.
- 01
Core automation features
Look for visual workflow builders, drip campaign sequences, behavioral triggers, and lead scoring. Confirm the platform supports the channels you use most, whether email, SMS, social, or web. - 02
Integrations and CRM compatibility
The tool should connect cleanly with your CRM, e-commerce platform, and analytics. Native integrations are more reliable than third-party connectors like Zapier for syncing lead data in real time. - 03
Reporting and analytics
Check for campaign attribution, conversion tracking, and revenue reporting. Dashboards should let non-technical users build reports and track ROI across channels without engineering help.
Pricing reality
Pricing typically scales by contact database size and feature tier, ranging from free plans for under 1,000 contacts to $1,000+ monthly for enterprise tiers. Most vendors require annual commitments for meaningful discounts, and overage fees for exceeding contact limits are common.
Frequently asked questions
Marketing automation software automates repetitive marketing tasks like email sends, lead scoring, and campaign workflows based on user behavior. It helps teams nurture leads at scale and measure marketing performance across channels.
B2B and B2C marketing teams, sales operations, and growth teams use these tools to manage lead pipelines, run drip campaigns, and align marketing with sales. They are common at companies with a structured sales process and a contact database above a few thousand leads.
A CRM stores customer and deal data and tracks sales interactions, while marketing automation focuses on executing and measuring marketing campaigns and lead nurturing. Many platforms overlap, with CRMs like HubSpot offering built-in automation features.