GetResponse
Email Marketing Verified May 2026
GetResponse bundles email, automations, webinars, and a full conversion funnel into one of the oldest ESPs still standing — and the free tie
- Built-in webinar hosting (up to 1,000 attendees on higher plans) replaces a separate webinar tool
- AI-powered email generator drafts campaign copy and subject lines from simple prompts
- Conversion funnel builder handles opt-in page, email sequence, and sales page in a single flow
- Generous free plan includes 1 landing page and basic automation — competitive entry point
How GetResponse scored 68/100
6 weighted criteria, each scored out of 10 and published with its reasoning. Featured placements never move a score.
Deal Strength
3.0 /10There is no exclusive SaaSTweaks coupon on GetResponse right now. The real value is the free-forever plan for up to 500 contacts and a 14-day trial that unlocks premium features like automation, webinars, and funnels with no card required, so teams can build and test before paying.
Value for Money
8.0 /10GetResponse delivers strong value because it bundles email, marketing automation, landing pages, webinars, and sales funnels for roughly what rivals charge for email alone. Paid plans start around $19/month for 1,000 contacts, and annual billing trims about 18%. Costs climb as your list grows, which is normal for the category.
Capability
8.0 /10GetResponse is broad rather than narrow: AI email generation, autoresponders, visual automation workflows, a landing page and website builder, native webinars, online course tools, and a conversion funnel all live under one roof. It trails specialist tools on high-volume deliverability tuning and deep CRM pipelines, but few platforms match its feature spread at this price.
Time to Value
8.0 /10New users can be sending in an hour thanks to prebuilt templates, AI-assisted email drafting, and guided conversion funnels that map the path from signup to sale. The free plan means you can build a working list and landing page before committing, and the drag-and-drop editors keep the learning curve shallow for non-technical marketers.
Trust & Reliability
8.0 /10GetResponse has been in email marketing since 1998 and today serves 350,000+ businesses worldwide, giving it a longer track record than most competitors. It promotes high email deliverability and 24/7 multilingual support, and carries strong marks on major review sites. It stops short of publishing a formal uptime SLA on public plans.
Flexibility & Exit
8.0 /10GetResponse bills month-to-month with cancel-anytime terms and no long lock-in, and the free plan lets you scale down instead of churning entirely. Contacts and campaign data can be exported in standard formats, so switching away is straightforward. Annual plans lower the price but are prepaid, so weigh commitment against the discount.
About GetResponse
Quick answer
GetResponse is a 25+-year-old email marketing platform that has evolved well beyond newsletters: it now ships AI email generators, a built-in webinar product, a full conversion funnel (landing page → email → payment), and a free CRM. The free plan covers up to 500 contacts, paid Email Marketing plans start at roughly $13/month (annual billing), and it works especially well for small businesses, course creators, and anyone who wants email + webinars without paying for two separate tools.
What is GetResponse?
GetResponse is a Polish-founded email marketing platform launched in 1998, making it one of the oldest cloud ESPs still in active development. Headquartered in Gdańsk, the company now serves well over 400,000 customers across 183 countries and has steadily expanded from a pure newsletter tool into a broader small-business marketing suite.
Today the product line includes email marketing with a drag-and-drop creator, marketing automation workflows, a website and landing page builder, the long-running webinar product (with up to 1,000 attendees on paid plans), an AI campaign generator, paid newsletters, and a built-in conversion funnel that strings opt-in pages, emails, and checkout together. There's also a free CRM and basic e-commerce tools for Shopify, WooCommerce, and PrestaShop stores.
Key features
AI email & subject line generator
The AI tool drafts email copy, subject lines, and even full campaign flows from a short prompt. It uses your brand tone and the recipient industry to tailor output, and you can regenerate sections without rewriting the whole message.
Conversion funnel
A guided workflow that assembles a landing page, a thank-you email, an automated follow-up sequence, and (optionally) a checkout — all inside GetResponse. It's a fast way to launch a lead magnet funnel without wiring together three or four tools.
Built-in webinars
One of the few ESPs that ships a real webinar product. Paid plans support up to ~1,000 live attendees, screen sharing, recorded replays, and a registration page built into the funnel — no Zoom, no Demio, no separate invoice.
Marketing automation
Visual workflow builder with triggers (sign-up, tag, score, ecommerce event, date), conditions, waits, and actions. Ecommerce-grade automations — abandoned cart, browse abandonment, post-purchase — are available on the higher tiers.
Landing pages & website builder
~200+ templates, a drag-and-drop editor, A/B testing, and a free website builder. Forms and pop-ups share the same builder, and they all feed into the contact database natively.
Paid newsletters
Stripe-backed subscriptions baked into the platform, so creators can charge for a newsletter without a Substack or Ghost account.
GetResponse pricing in 2026
GetResponse uses a sliding scale based on list size, and the price per contact drops as you move up tiers. The list below reflects the publicly advertised entry-level rate for each plan on annual billing; monthly billing is higher, and prices climb as your contact list grows.
Annual plans are typically 30% off vs. monthly, and there's often a deeper promotional discount on first-year sign-up. A 30-day free trial of paid features is available without a credit card. The legacy MAX tier (custom pricing) is offered for very large lists and includes a dedicated account manager and transactional email (Transactional). Verify the exact rate at checkout — pricing is list-size dependent and changes periodically.
What you actually get per tier
- Free: 500 contacts, unlimited newsletters, one landing page, website builder, signup forms, and basic templates. The GetResponse branding appears in footers.
- Email Marketing: Removes branding, unlocks autoresponders, A/B testing, and basic segmentation. Webinars not included.
- Marketing Automation: Adds visual workflows, advanced segmentation, scoring, webinars, and the conversion funnel.
- Ecommerce Marketing: Adds abandoned-cart automation, product recommendations, web push notifications, and priority support.
GetResponse vs the alternatives
| Feature / Pricing | GetResponse | Mailchimp | Kit (ConvertKit) | ActiveCampaign |
|---|---|---|---|---|
| Free plan | Up to 500 contacts | Up to 500 contacts (250 sends) | Up to 1,000 subscribers (limited) | No free plan (14-day trial) |
| Email Marketing starting price (annual) | ~$13/mo | ~$13/mo Essentials | ~$9/mo Creator | ~$29/mo Lite |
| Visual automation builder | Yes (Marketing Automation tier) | Yes (paid tiers) | Yes (paid tiers) | Yes (all paid tiers — best-in-class) |
| Built-in webinars | Yes (~1,000 attendees) | No | No | No |
| Conversion funnel (opt-in → sale) | Yes, native | No (Customer Journey builder instead) | Limited (Commerce product) | No (you assemble it) |
| AI content tools | Email, subject lines, funnel copy | Subject lines, creative assistant | Commerce AI | AI content, predictive sending |
| Ecommerce automations (cart, browse) | Yes (Ecommerce tier) | Yes (paid) | Basic | Yes (best in class) |
| Native landing page builder | Yes, ~200+ templates | Yes | Yes | Yes |
| Best for | Creators + SMBs who want bundled webinars and funnels | Brands already on the Mailchimp ecosystem | Solo creators and bloggers | B2B and high-volume senders |
Who GetResponse is (and isn't) for
✓ Get GetResponse if you:
- Run webinars as part of your marketing and don't want to pay for a separate webinar tool.
- Sell a digital product, course, or paid newsletter and want opt-in → email → checkout in one app.
- Are a small business (under 10,000 contacts) that wants a generous free plan to start.
- Want ecommerce automations like abandoned cart without paying HubSpot-tier prices.
- Prefer "good enough built-in" over best-in-class point solutions that require Zapier glue.
✗ Skip GetResponse if you:
- Send at true enterprise scale (100k+ contacts) — Brevo and Mailchimp's higher tiers deliver cheaper at volume.
- Need a sophisticated built-in CRM with deal pipelines, lead scoring, and sales reporting — ActiveCampaign or HubSpot fit better.
- Want the slickest, most modern interface — Kit (ConvertKit) and Beehiiv feel more contemporary.
- Rely heavily on advanced segmentation and conditional content for B2B nurture — ActiveCampaign is stronger here.
- Need a true marketing automation platform with 100+ workflow triggers and tight CRM integration.
What we like (and what could be better)
What GetResponse does well
- All-in-one value: The combination of email + automation + webinars + funnel + paid newsletters is hard to beat on price.
- Generous free plan: 500 contacts with no send cap is one of the more usable free tiers in the category.
- Webinar feature is a real differentiator. Few ESPs ship this in-house.
- Solid deliverability: The platform sits on standard infrastructure with SPF/DKIM/DMARC and reasonable inbox placement on most plans.
Where it falls short
- UI feels dated in places. The automation builder and some menu navigation are less polished than Mailchimp or Kit.
- List-size pricing climbs fast. Once you cross ~10,000 contacts, the per-contact cost gets less attractive vs. Brevo or Mailchimp.
- Advanced CRM is limited. The free CRM handles contacts and deals, but it's not a Salesforce or HubSpot replacement.
- Integrations library is solid but not huge. Major apps (Shopify, WordPress, Zapier, Stripe) are covered, but niche tools sometimes need webhooks or Zapier.
What's included
- Email marketing with drag-and-drop builder and 500+ responsive templates
- Marketing automation with visual workflow builder and event-based triggers
- Landing pages, webinar hosting, and paid newsletters in one platform
- AI-powered email generator and subject line optimizer
- Conversion funnels for lead capture, sales pages, and upsell sequences
- List segmentation by custom fields, behavior, and engagement score
- Popups and forms with A/B testing and exit-intent triggers
- Analytics with email performance, funnel conversions, and revenue attribution
- SaaSTweaks-verified affiliate deal
- Vendor-direct activation flow with editorial pros + cons review
GetResponse pricing
Verified May 2026. Vendor's published rates at the time we checked — always confirm at checkout.
| Plan | Price | Term | What you get |
|---|---|---|---|
| Free | $0 | forever | Up to 500 contacts, 1 landing page, 1 automation workflow, basic features |
| Starter | $15/mo | annual | At 1K contacts; unlimited monthly emails, 1 automation workflow, landing pages, basic analytics |
| Marketer | $49/mo | annual | At 1K contacts; unlimited automations, webinar hosting (up to 100 attendees), paid ads integration |
| Creator | $69/mo | annual | At 1K contacts; all Marketer features plus AI course builder, online courses, monetisation tools |
| Enterprise | Custom | custom | SMS marketing, push notifications, AI recommendations, dedicated IP, SLA |
Getting started
4 steps. The last one is the part most people skip.
- 1
Open GetResponse through the link on this page
It carries our referral tag. The price you pay is identical either way, and it never changes the score on this page.
- 2
Compare the tiers against what you actually use
The pricing table on this page lists what each plan includes. Match it to real usage rather than the tier the vendor highlights.
- 3
Start on the smallest plan that fits
Most vendors let you move up mid-cycle and bill the difference, so starting low costs you nothing but starting high does.
- 4
Check the renewal terms before you commit
Note the renewal date and the rate it reverts to, so the second invoice is not a surprise. Annual plans are usually cheaper per month but harder to exit.
Where GetResponse wins and loses
What works
- Built-in webinar hosting (up to 1,000 attendees on higher plans) replaces a separate webinar tool
- AI-powered email generator drafts campaign copy and subject lines from simple prompts
- Conversion funnel builder handles opt-in page, email sequence, and sales page in a single flow
- Generous free plan includes 1 landing page and basic automation — competitive entry point
- Course and digital product selling tools on Creator plan eliminate the need for a separate LMS
What doesn't
- Automation interface is less intuitive than ActiveCampaign for complex multi-branch workflows
- Webinar feature is valuable but less polished than dedicated webinar tools like Zoom Webinars
- Pricing scales by contact count — list costs escalate quickly for larger audiences
- Analytics depth is moderate — advanced revenue attribution not as strong as Klaviyo
The bottom line
GetResponse packs email marketing, automation, landing pages, webinars, and full sales funnels into one platform priced like a single-purpose tool, and its free plan is among the most generous in the category. There is no exclusive coupon here, but for solo marketers and small teams who want an all-in-one at one bill, it is a solid Buy.
GetResponse paid plans start at roughly $19/month for the Starter tier at 1,000 contacts, with Marketer around $59/month and Creator around $69/month adding automation, funnels, and webinars. Annual billing saves about 18%. Pricing scales with list size, and Enterprise is custom-quoted for high-volume senders needing SMS, a dedicated IP, and SSO.
Yes. GetResponse offers a free-forever plan for up to 500 contacts that includes basic email marketing, a landing page, a website builder, and signup forms with no credit card required. Separately, a 14-day free trial unlocks premium features such as marketing automation, webinars, and sales funnels so you can test the full platform before paying.
GetResponse is worth it for solo marketers and small teams who want email, automation, landing pages, webinars, and funnels in one bill rather than stitching together separate tools. Its all-in-one breadth and generous free plan drive the value. High-volume senders or teams needing a deep CRM may find dedicated specialist tools a better fit.
GetResponse offers a wider all-in-one toolkit than Mailchimp, bundling native webinars, sales funnels, and online course tools that Mailchimp lacks, often at a lower price for comparable list sizes. Mailchimp leans on a larger integration ecosystem and brand recognition. For marketers who want funnels and webinars built in, GetResponse is usually the more complete platform.
Yes. GetResponse runs on cancel-anytime terms with no long-term contract on standard month-to-month plans, and cancellation stops future billing. Contacts and campaign data export in standard formats, so leaving is low-friction. If you prepay an annual plan for the roughly 18% discount, that commitment is upfront, so choose the billing cycle that matches your certainty.
Yes. Native webinars are included on GetResponse's Creator plan and above, supporting live and on-demand sessions with attendee limits that scale by tier. Conversion funnels, which chain landing pages, emails, and payments into a single automated path from signup to sale, are available on Marketer and higher, making GetResponse a genuine all-in-one for running campaigns end to end.
