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WordPress

Ecommerce
4.3
Verified Editor's pick ECOMMERCE

WordPress deal: Free plan available

WordPress.com turns the world's most-used CMS into a managed ecommerce host — flexible, scalable, and cheap to start.

  • 43% market share & proven ecosystem
  • Free core software forever
  • Extreme extensibility without code
  • Self-hosted option for full control
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About WordPress

Quick answer: WordPress.com is the hosted version of the open-source WordPress CMS, and its top-tier Commerce plan (from ~$40/month on annual billing) ships with WooCommerce compatibility, no transaction fees, built-in payment processing, and plugin access — everything a serious online store needs without renting a VPS. For sellers who want the flexibility of WordPress without touching a server, it's a Buy in 2026, especially while the recurring 50%-off first-year promo is live.
  • Best for: Sellers who want WordPress flexibility without self-hosting or DevOps.
  • Commerce plan: From ~$40/month annually — no transaction fees, WooCommerce-ready.
  • Standout feature: Plugin access on Business+ unlocks 50,000+ WordPress plugins.
  • Watch out for: Free, Personal, and Premium tiers do not support real ecommerce stores.
  • Current deal: Up to 50% off your first year on annual plans (verify at checkout).

What is WordPress.com for ecommerce?

WordPress.com is the hosted, paid service run by Automattic — the same company co-founded by Matt Mullenweg, who co-created the WordPress open-source project in 2003. Where WordPress.org gives you the free software to install on your own server, WordPress.com bundles the software, hosting, security, backups, and updates into a tiered subscription.

For ecommerce specifically, WordPress.com offers a dedicated Commerce tier (sitting above Premium and Business) that adds:

  • Native product pages, cart, and checkout
  • Built-in payment processing through Stripe, PayPal, and others
  • WooCommerce compatibility (WooCommerce is the ecommerce plugin powering an estimated 28%+ of all online stores worldwide)
  • No transaction fees on the Commerce plan itself

Under the hood, you're still running WordPress — which means you get access to the same 50,000+ plugin ecosystem and the same theme marketplace that powers roughly 43% of every website on the public web, according to W3Techs' long-running usage surveys.

Key features that matter for sellers

WooCommerce-ready hosting

Business and Commerce plans let you install WooCommerce and the vast majority of its 1,000+ extensions, so you can run subscriptions, bookings, memberships, and product bundles without rewriting code.

No transaction fees

The Commerce tier explicitly waives WordPress.com's own transaction fee — you only pay your payment gateway's per-transaction cost (e.g. Stripe's standard 2.9% + 30¢ in the US).

200 GB+ storage & unmetered bandwidth

Commerce and Business plans come with 200 GB of media storage and unmetered bandwidth, enough for product catalogs in the thousands and steady traffic without surprise throttling.

Built-in SEO & analytics

Jetpack Stats, sitemaps, social previews, and on-page SEO controls are included — no need to install a separate SEO suite to be visible on Google.

Free SSL & daily backups

Every paid plan ships with a free SSL certificate and automated daily backups, taking two classic self-hosted headaches off your plate.

SFTP, SSH & database access

Business and Commerce plans include developer-grade access, so an agency or freelancer can still drop in custom code, run SQL queries, or migrate you off the platform later.

WordPress.com pricing in 2026

WordPress.com prices its plans in tiers, and the figures below reflect what's typically listed on its pricing page for annual billing (in USD). Monthly billing costs more, and Automattic rotates promos, so always confirm the current number at checkout.

~$4/mo
Personal (annual) — 6 GB storage, custom domain
~$8/mo
Premium (annual) — 13 GB, premium themes, no ads
~$25/mo
Business (annual) — 200 GB, plugins, SFTP/SSH
~$40/mo
Commerce (annual) — no tx fees, full ecommerce

The two important thresholds for sellers are Business (unlocks plugins — and therefore WooCommerce) and Commerce (unlocks the native store and removes transaction fees). The Free, Personal, and Premium tiers are explicitly not designed for running a store.

What the first-year discount actually gets you

WordPress.com has run a 50%-off promo on annual plans for years. At the time of writing, new customers on annual billing commonly see the first year at roughly half the renewal rate — so a Commerce plan at ~$40/month is effectively ~$20/month for year one. Renewal reverts to the full list price, which is the part most comparison sites don't mention.

WordPress.com vs Shopify, BigCommerce, and Wix

WordPress.com plays in a different category from pure-SaaS store builders. It is a CMS first, a store second — and that difference shows up clearly in the comparison below.

FeatureWordPress.com (Commerce)Shopify (Basic)BigCommerce (Standard)Wix (Business)
Starting price (annual)From ~$40/moFrom ~$39/moFrom ~$39/moFrom ~$27/mo
Transaction feesNone on CommerceNone (Shopify Payments) / 2% otherwiseNoneNone (Wix Payments) / varies otherwise
Plugin / app ecosystem50,000+ WordPress plugins~8,000 Shopify apps~1,000 BigCommerce apps~800 Wix apps
WooCommerce supportYes (Business+)NoNoNo
Blog & content CMSBest-in-class (it's WordPress)Good but limitedLimitedGood
Multichannel (Amazon, eBay, social)Via pluginsNativeNativeVia Wix Multichannel app
POS hardwareThird-party (WooCommerce extensions)Native Shopify POSThird-partyNative Wix POS
Hosting includedYesYesYesYes
Code export on exitYes (full site export)Difficult / partialLimitedDifficult

Prices and app counts above are typical of the platforms' published 2025–2026 figures; double-check current pricing on each vendor's site before you commit.

Who should (and shouldn't) pick WordPress.com for ecommerce

✓ Pick WordPress.com if you:

  • Already have a WordPress blog or audience and want to monetize it.
  • Want WooCommerce's flexibility for subscriptions, bookings, or digital goods.
  • Need a deep plugin library (50,000+) and SEO control.
  • Plan to scale from a side hustle to a multi-product store without migrating platforms.
  • Prefer owning your content and being able to export it later.

✗ Skip it if you:

  • Just want to drop in 5 products this weekend with zero config (try Squarespace or Wix).
  • Need a built-in POS and multichannel out of the box (Shopify is stronger here).
  • Are not on the Business or Commerce plan — without it, you cannot install plugins, and ecommerce is crippled.
  • Need headless commerce or a true enterprise stack (consider Shopify Plus or commercetools).

How to launch a WordPress.com store in 5 steps

  1. Pick the Commerce plan (or start on Business).

    Go to the WordPress.com pricing page, choose Commerce for the full experience, or Business if you only need WooCommerce. The 50%-off annual promo usually auto-applies.

  2. Connect a custom domain.

    On a paid plan you get a free domain for the first year. Use a clean .com — it matters for trust and SEO.

  3. Install WooCommerce (Business+).

    From the dashboard, open Plugins → Add New and install WooCommerce. Run the setup wizard to set your currency, shipping zones, and tax rules.

  4. Add products and configure payments.

    Turn on WordPress Payments (powered by Stripe) and/or PayPal from the Commerce settings. Then add your first products with images, variations, and inventory levels.

  5. Pick a theme and go live.

    Install a free or premium store-friendly theme (e.g. Twenty Twenty-Four or any WooCommerce-compatible theme), preview the storefront, and click Launch.

Verdict: is WordPress.com worth it in 2026?

If you want flexibility, scale, and ownership of your ecommerce presence, WordPress.com's Commerce plan remains the strongest hosted-ecommerce deal in its price tier in 2026. It is the only major store platform that gives you WooCommerce compatibility, the full 50,000+ WordPress plugin library, a real CMS for content marketing, and the freedom to export everything later — all without managing your own server.

The trade-off is complexity. Shopify and BigCommerce are more polished out of the box, especially for multichannel retail. But for sellers who blog, run content-heavy stores, or simply want a store they can grow into over the next decade without re-platforming, WordPress.com is hard to beat.

✓ Verified · 2026
Claim up to 50% off your first year on WordPress.com

Pick the Commerce plan, connect a custom domain, and launch a WooCommerce-ready store in an afternoon. Annual billing applies — confirm the current promo at checkout.

Get started with WordPress.com →

WordPress.com ecommerce FAQs

Can I really run a full online store on WordPress.com?

Yes — but only on the Business or Commerce plans. Free, Personal, and Premium tiers do not allow plugin installation and are not designed for ecommerce.

Does the Commerce plan charge transaction fees?

No. WordPress.com's own transaction fee is waived on the Commerce tier. You'll still pay your payment processor's standard rate (e.g. Stripe's 2.9% + 30¢ in the US for most card payments).

Is WordPress.com the same as WordPress.org?

No. WordPress.org is the free, open-source software you install on your own server. WordPress.com is Automattic's hosted, paid service that runs the same software for you.

Can I use WooCommerce on WordPress.com?

Yes — on the Business and Commerce plans. WooCommerce itself is free; you just need a plan that allows plugin installation. Most WooCommerce extensions work the same as on a self-hosted WordPress site.

What happens after the 50%-off first year ends?

Your subscription renews at the regular list price for your plan (e.g. the full ~$40/month for Commerce, annual billing). Automattic usually emails a renewal reminder 30 days in advance, and you can downgrade or cancel from your account dashboard at any time.

Can I move my store off WordPress.com later?

Yes. WordPress.com provides a full site export tool, and since the underlying software is standard WordPress, you can migrate to any host that supports WordPress and WooCommerce — for example, a self-managed VPS on Cloudways, Pressable, or WP Engine.

Do I get a free SSL certificate?

Yes. Every paid WordPress.com plan — including Personal — includes a free Let's Encrypt SSL certificate that auto-renews, so your store is served over HTTPS by default.

Is there a free trial?

WordPress.com does not currently offer a free trial of its paid plans, but there is a permanent Free tier you can use to explore the editor and dashboard before upgrading. The 50%-off first-year promo on annual plans is the closest thing to a trial-and-discount combination.

Capabilities

  • 59,000+ plugins in official directory
  • Open-source core (free forever)
  • Self-hosted or managed hosting options
  • WooCommerce e-commerce integration
  • Membership & LMS capabilities
  • SEO-friendly architecture
  • Custom post types & taxonomies
  • REST API for headless CMS use

What's included

01

Priority onboarding

A SaaSTweaks-verified setup call to land in week one.

$300 value
02

Migration assist

Templates and scripts to move off your legacy tool.

$301 value
03

Renewal lock

Discount carries into year two — verified by us, not the vendor.

$302 value
04

Founder office hours

Quarterly access to product leadership.

$303 value
05

Stack credits

Bonus credits redeemable on partner tooling.

$304 value
06

Annual audit

We re-verify the offer every quarter so it never goes stale.

$305 value

How to claim

  1. Click claim

    Hit the button on this page — opens the partner site in a new tab.

  2. Apply via your VC or accelerator

    Check your investor or accelerator benefits portal for the WordPress partner code. Y Combinator, Sequoia, and most Tier 1 VCs have codes available.

  3. Discount applies automatically

    Renewals stay at the same rate — verified by us, not the vendor.

How WordPress stacks up

How WordPress compares to alternatives across pricing and features
Feature WordPress
Free trial 14 days
Cheapest paid plan $0/mo
Annual discount Up to 25%
Refund window 30 days
Setup time < 1 hour
Best for Founders

What members say

“43% of the web runs on this for a reason”
Carlos M.
Web Developer
“Still the best CMS for content-heavy sites”
Verified Reviewer
Blogger
“Most powerful but requires investment to use well”
Verified Reviewer
Small Business Owner

Frequently asked

Should I use WordPress.com or self-hosted WordPress.org?
Choose WordPress.com ($9–$70/mo) if you want managed hosting and minimal maintenance; choose self-hosted if you need full plugin access, custom code, and long-term cost savings despite managing your own server.
What's the real total cost of ownership?
Self-hosted: domain (~$12/yr) + hosting ($5–$50/mo) + premium themes/plugins ($0–$500+/yr). WordPress.com: $9–$70/mo all-in, but with feature caps.
Can I build an e-commerce store with WordPress?
Yes—WooCommerce (free plugin) turns WordPress into a full e-commerce platform; WordPress.com Commerce tier ($70/mo) includes it pre-configured.
Is WordPress secure?
The core is secure, but self-hosted instances require regular updates, strong passwords, and security plugins; WordPress.com handles security for you.
Can I migrate away from WordPress later?
Yes—self-hosted WordPress data is fully portable; WordPress.com exports are possible but may require manual work depending on plugins used.
Who should NOT use WordPress?
Teams wanting zero maintenance, no technical overhead, or drag-and-drop simplicity should choose Webflow, Squarespace, or Wix instead.