SaaSTweaks Guide · 2026

Apollo.io Pricing (2026): Plans, Cost & How to Pay Less

How much does Apollo.io cost in 2026? Apollo.io is per-user, billed monthly or annually, with email and export credit limits per tier plus optional add-on credits. Yes — a free plan with limited monthly credits. Below is the plan structure, whether it's worth it (per our independent score), and the cheapest legitimate ways to pay less.

Already decided? There's a verified deal: Free plan + paid tiers from ~$49/user/mo — see the Apollo.io deal.

Apollo 81/100

All-in-one B2B sales intelligence + engagement platform: a 275M+ contact database, email sequences, and a dialer in one tool.

Free plan + paid tiers from ~$49/user/mo Get deal → Details

Zoho CRM 82/100

A feature-rich, affordable CRM with AI (Zia), deep automation, and omnichannel sales — enterprise capability at a fraction of Salesforce pricing.

Free for 3 users; paid from ~$14/user/mo Get deal → Details

Bigin by Zoho CRM 80/100

A refreshingly simple, affordable CRM built for small businesses — pipeline management without the bloat, from about $7 per user a month.

Free plan; paid from ~$7/user/mo Get deal → Details

Freshsales 79/100

Freshsales packs AI lead scoring, built-in phone/email/chat, and a free tier into one of the most approachable CRMs for SMB sales teams.

Free plan + free trial available Get deal → Details

How much does Apollo.io cost?

Apollo.io is per-user, billed monthly or annually, with email and export credit limits per tier plus optional add-on credits.

Free option: Yes — a free plan with limited monthly credits. Exact prices change and vary by region and billing term, so always confirm current numbers on the vendor's page or the Apollo.io deal page before you buy.

Apollo.io pricing plans

Free — light prospecting
Basic — more credits, sequences
Professional — dialer, advanced filters
Organization — teams, admin, more data

What to watch in Apollo.io pricing

Email and export credits are capped per tier
Dialer and some data features need higher plans
Per-user pricing scales with seats

Is Apollo.io worth the price?

SaaSTweaks scores Apollo.io 81/100 (Strong Buy) on our six-pillar benchmark. Apollo offers exceptional all-in-one capability and value for SMB sales teams, though trust signals are good but not fully detailed and flexibility has some annual commitment. See the full Apollo.io score and verdict →

How to pay less for Apollo.io

The free plan covers light prospecting
Annual billing lowers the per-seat price
Right-size credits to your real outreach volume
Use the SaaSTweaks Apollo deal

Cheaper Apollo.io alternatives

If the price still doesn't fit, compare the best sales CRM & prospecting — every option scored 0–100, cheaper picks included below.

Each tool we list carries a transparent SaaSTweaks Score; we rank by score, never by commission. How we score →

FAQ

How much does Apollo.io cost in 2026?

Apollo.io is per-user, billed monthly or annually, with email and export credit limits per tier plus optional add-on credits. Yes — a free plan with limited monthly credits. Exact prices change — check the vendor or the Apollo.io deal page for live numbers.

Does Apollo.io have a free plan?

Yes — a free plan with limited monthly credits.

What's the cheapest way to use Apollo.io?

The free plan covers light prospecting; Annual billing lowers the per-seat price; Right-size credits to your real outreach volume.

Is Apollo.io worth the price?

SaaSTweaks rates Apollo.io 81/100 (Strong Buy). Apollo offers exceptional all-in-one capability and value for SMB sales teams, though trust signals are good but not fully detailed and flexibility has some annual commitment. See the deal page for the full breakdown.