How much does ActiveCampaign cost?
ActiveCampaign is billed by number of contacts across tiers, with features gated by tier; monthly or annual.
Free option: No permanent free plan, but a free trial. Exact prices change and vary by region and billing term, so always confirm current numbers on the vendor's page or the ActiveCampaign deal page before you buy.
ActiveCampaign pricing plans
- Starter — core email and automation
- Plus — CRM, SMS, landing pages
- Pro — predictive and advanced reporting
- Enterprise — scale and SSO
What to watch in ActiveCampaign pricing
- Price scales with your contact count
- Advanced automation and CRM sit on higher tiers
- No free plan
Is ActiveCampaign worth the price?
SaaSTweaks scores ActiveCampaign 67/100 (Solid) on our six-pillar benchmark. A powerful, automation-rich platform offering exceptional value and capability, though the current deal is limited to affiliate access. See the full ActiveCampaign score and verdict →
How to pay less for ActiveCampaign
- Annual billing is cheaper than monthly
- Keep your list clean to stay in a lower contact band
- Start on Starter/Plus
- Use the SaaSTweaks ActiveCampaign deal
Hunting for a code specifically? See our ActiveCampaign promo code page →
Cheaper ActiveCampaign alternatives
If the price still doesn't fit, compare the best email marketing & automation — every option scored 0–100, cheaper picks included below.