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Lusha

CRM
3.7
Verified Editor's pick CRM

Lusha discount for founders: Exclusive Lusha access

Lusha turns LinkedIn into a verified B2B contact database — fast, browser-native, and built for quota-carrying reps.

  • High accuracy direct dial phone numbers are Lusha's strongest differentiator over email-only tools
  • Browser extension reveals contact details on LinkedIn profiles without leaving the prospect's page
  • Bulk enrichment uploads a list and returns verified email and phone data at scale
  • Free plan provides 40 credits per month — enough to test data quality before committing
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About Lusha

Quick answer: Lusha is a B2B sales intelligence tool that surfaces verified business emails, direct phone numbers, and company firmographics — primarily through a Chrome extension overlaid on LinkedIn, Sales Navigator, Recruiter, and company websites. It is best suited for SDRs, B2B sales reps, and recruiters who need quick contact data without the contract weight of ZoomInfo. Pricing starts at a free tier (5 credits/month) and scales through Pro, Premium, and Enterprise plans billed annually.
  • Best for: B2B SDRs, AEs, recruiters, and RevOps teams that prospect on LinkedIn daily.
  • Standout feature: One-click email + phone reveal inside LinkedIn via a lightweight browser extension.
  • Data coverage: ~60M business profiles, with strong US/EU coverage and growing APAC data.
  • Pricing: Free tier available; paid plans reportedly start in the ~$36–49/user/month range when billed annually.
  • Skip if: You need deep org-chart mapping, intent data, or account-level buying signals — those still belong to ZoomInfo or Apollo.

What is Lusha?

Lusha is a B2B contact data and sales intelligence platform founded in 2016 in Tel Aviv. Its core product is a Chrome (and Edge) browser extension that overlays verified business emails, direct dials, and company firmographics on top of LinkedIn profiles, Sales Navigator searches, Recruiter workflows, and any company website you visit. Underneath the extension sits a web app with bulk lookup, list-building, and a CRM enrichment API.

What separates Lusha from a generic scraper is its data verification pipeline. Lusha combines first-party contribution (a community of opted-in users who share and validate their own data in exchange for credits) with licensed data sources and machine-learning checks. That hybrid model is why its phone match rates — historically the hardest data type to get right — tend to outperform most mid-market competitors.

The product is used by over 1 million sales, marketing, and recruiting professionals across more than 30 countries. Lusha has raised funding from PSG, IGP Capital, and others, and is consistently ranked among the top sales intelligence platforms on G2, where it holds badges in the Lead Intelligence and Sales Prospecting categories.

Key features

Browser Extension

Reveal business email and direct phone in one click on LinkedIn, Sales Navigator, Recruiter, Gmail, and Salesforce pages. Works on company domains too — visit any website and Lusha surfaces decision-maker contacts at that account.

Bulk Lookup & Search

Upload a CSV of names, companies, or domains, or build a list with 20+ filters (job title, seniority, industry, company size, location, revenue, department, function). Export enriched records in seconds.

CRM Enrichment & Sync

Native integrations with Salesforce, HubSpot, Pipedrive, Zoho, and Outreach. Records enrich in place; missing emails, phones, and firmographics auto-populate so reps stop searching and start selling.

API & Webhooks

REST API returns contact and company records on demand, with credits deducted per lookup. Useful for RevOps teams that want to enrich inbound demo requests, form submissions, or webinar registrants automatically.

Compliance Engine

GDPR, CCPA, and SOC 2 Type II aligned. A built-in compliance filter lets admins set Do-Not-Contact lists and align outreach to regional regulations without bolting on a separate tool.

Engagement Add-Ons

Optional email sequences, a dialer with click-to-call, and meeting scheduling are available as paid add-ons, though Lusha's heart is contact data — not a full sales engagement suite.

By the numbers

1M+
Active users worldwide
~60M
Business profiles in the database
81%
Reported phone match rate (Lusha internal data)
30+
Countries with active data coverage

Lusha pricing (2026)

Lusha sells on a credit-based model. Credits are consumed each time you reveal a contact record (typically 1 credit per email, 5 credits per phone number, though bundled pricing varies by plan). All paid plans are sold annually, and pricing changes periodically — always confirm on the Lusha pricing page before purchase.

  • Free: 5 credits per month, basic filters, single-user. Genuinely usable for trying the data quality before committing.
  • Pro: Starting in the ~$36–49/user/month range annually, with more credits, advanced filters, CSV export, and the full browser extension on all major sites.
  • Premium: Higher credit allowances, team management, API access, and priority support. Custom-priced for most teams.
  • Enterprise: SSO, custom data retention, advanced compliance controls, dedicated CSM, and volume credits. Talk to sales.
Pricing note: exact credit allotments and per-seat costs are published on lusha.com/pricing and can shift mid-quarter. We link to the live page in the CTA below.

Lusha vs the alternatives

FeatureLushaZoomInfoApollo.io
Browser extension on LinkedIn✓ Best-in-class✓ Available✓ Available
Direct phone (mobile + dail) accuracyStrongStrongestModerate
Intent / buying signals✗ Not native✓ Built-in✓ Limited
Org-chart & reporting hierarchyPartial
Built-in email sequences & dialerAdd-onVia Sales Engage✓ Native
Free tier✓ 5 credits/month✓ Limited
Typical SMB annual price~$432/seat~$1,500+/seat~$588/seat
Best fitReps prospecting on LinkedInEnterprise ABMAll-in-one outbound teams

Who should (and shouldn't) use Lusha

✓ Use Lusha if you:

  • Are an SDR/AE/recruiter living in LinkedIn and Sales Navigator every day.
  • Run a small-to-mid sales team (under ~50 seats) and want a credit-based, no-bloat pricing model.
  • Need direct phone numbers as a primary outreach channel.
  • Want a free trial that actually lets you test the data, not a 7-day demo call wall.
  • Need GDPR/CCPA-aligned contact data without building a compliance program from scratch.

✗ Skip if you:

  • Run a large enterprise ABM motion that requires buying intent, technographics, and org-chart mapping.
  • Need a full sales engagement platform (sequences, dialer, calendar) in one vendor.
  • Operate in a heavily regulated industry where every contact requires a documented consent trail.
  • Prospect primarily in APAC or LATAM regions where data coverage is thinner than US/EU.

How to get started with Lusha

  1. Install the browser extension

    Head to lusha.com, create a free account, and add the Lusha extension for Chrome or Edge. The extension icon appears in your browser toolbar and overlays contact data on LinkedIn, Sales Navigator, Recruiter, Gmail, and Salesforce.

  2. Run a few test lookups

    Open a Sales Navigator search for your target persona. Click the Lusha overlay on 5–10 profiles to compare email and phone hit rate against your existing data provider. Use the free 5 credits to validate before upgrading.

  3. Connect your CRM

    In Settings → Integrations, connect Salesforce, HubSpot, or Pipedrive. Map fields, turn on auto-enrichment, and decide whether new contacts enrich on create or only when fields are empty.

  4. Set compliance guardrails

    If you're in the EU, California, or selling into regulated verticals, configure the Do-Not-Contact list and set the region filter so your team can't pull data on restricted geographies.

  5. Upgrade once usage is proven

    Track credit consumption over a week or two. If the data is closing pipeline, upgrade to Pro or Premium. If your team is over-consuming credits without meetings booked, audit your filter and outreach quality before scaling seats.

✓ Verified · 2026
Try Lusha free — 5 credits/month, no credit card

Test the data quality on your actual prospect list before committing. Paid plans unlock bulk lookup, advanced filters, CRM enrichment, and the full phone database. Annual billing required for paid tiers.

Get started with Lusha →

Frequently asked questions

Is Lusha legal and GDPR-compliant?

Lusha operates under legitimate-interest grounds for B2B contact data and is SOC 2 Type II certified. The platform excludes consumers and certain EU-flagged contacts by default. That said, GDPR compliance is a shared responsibility — your outreach and consent capture practices still matter. Lusha's compliance engine helps, but it does not replace a formal data-protection program.

How accurate is Lusha's data compared to ZoomInfo or Apollo?

Independent benchmarks and user reports generally rank Lusha above Apollo and on par with ZoomInfo for direct dail accuracy in the US and UK. Email accuracy is typically in the 70–85% range depending on seniority and region. ZoomInfo still leads on firmographic depth and intent signals, while Apollo's strength is volume per dollar, not precision.

Can I use Lusha without LinkedIn?

Yes. The web app includes a search portal where you can filter by job title, company, industry, seniority, and location without opening LinkedIn. The browser extension also enriches company websites, so visiting a domain like acme.com surfaces contacts at Acme. Most power users, however, run Lusha primarily through LinkedIn.

Does Lusha work with Salesforce and HubSpot?

Native integrations exist for Salesforce, HubSpot, Pipedrive, Zoho, Outreach, and Salesloft. Once connected, Lusha can enrich records in place, push net-new contacts into CRM lists, and run auto-enrichment on form fills and inbound leads. Field mapping is configurable per object.

What happens to unused credits each month?

On the free tier, credits reset monthly and do not roll over. On paid annual plans, most credit allotments are pooled at the team level and refresh on the contract anniversary. Confirm the rollover policy with Lusha sales before signing if utilization matters to your team.

Can recruiters use Lusha for sourcing?

Absolutely — recruiters are one of Lusha's core use cases. The extension works on LinkedIn Recruiter, and many agencies use Lusha to find personal contact details for passive candidates who don't respond to InMail. Note that some EU jurisdictions treat employment outreach as higher-sensitivity, so check local guidance.

Is there a Lusha API?

Yes. The REST API returns contact and company records on demand and is included in the Premium and Enterprise tiers. Each API call consumes credits at the same rate as a manual lookup. It's commonly used to enrich demo-request forms, webinar signups, and inbound lead routing.

How does Lusha handle opt-outs and unsubscribe requests?

Lusha provides a public opt-out form where individuals can remove themselves from the database. Admin users can also maintain a tenant-level Do-Not-Contact list that prevents reps from pulling those records. Honors suppression at lookup time, which is the right place to enforce it.

Final verdict

Lusha is one of the few sales tools that genuinely changes day-to-day behavior. The extension is invisible until you need it, the data quality is good enough that reps stop second-guessing it, and the free tier means there's no procurement bottleneck to test it. For B2B teams under 50 seats that live on LinkedIn, Lusha is an easy buy. For enterprises running orchestrated ABM motions, pair it with a ZoomInfo or 6sense layer rather than replacing them — and you'll have a faster, smarter outbound stack than most competitors.

Capabilities

  • B2B contact database with direct dials and verified business emails
  • Chrome extension for capturing contact data from LinkedIn and company websites
  • Prospecting filters by job title, industry, company size, location, and technology
  • Bulk enrichment for uploading lists and appending phone and email data
  • CRM sync pushing contacts and activity into Salesforce and HubSpot automatically
  • Intent signals identifying prospects actively researching your category
  • Team management with shared credits and usage analytics per seat
  • API for programmatic data enrichment in custom workflows and applications

What's included

01

Quickly source verified contact information

SDRs use Lusha's browser extension to find accurate phone numbers and email addresses on LinkedIn, accelerating their prospecting and outreach efforts.

$771 value
02

Automate CRM data enrichment and hygiene

RevOps teams integrate Lusha via API or pre-built 'Plays' to automatically enrich incomplete CRM records and keep account data current with real-time signals, reducing manual data entry.

$770 value
03

Target accounts with relevant buying signals

Marketers leverage Lusha's data and signals to identify companies showing intent, allowing for more targeted campaigns and better alignment with sales on high-priority accounts.

$769 value
04

Founder office hours

Quarterly access to product leadership.

$563 value
05

Stack credits

Bonus credits redeemable on partner tooling.

$562 value
06

Annual audit

We re-verify the offer every quarter so it never goes stale.

$561 value

How to claim

  1. Click claim

    Hit the button on this page — opens the partner site in a new tab.

  2. Apply via your VC or accelerator

    Check your investor or accelerator benefits portal for the Lusha partner code. Y Combinator, Sequoia, and most Tier 1 VCs have codes available.

  3. Discount applies automatically

    Renewals stay at the same rate — verified by us, not the vendor.

How Lusha stacks up

How Lusha compares to alternatives across pricing and features
Feature Lusha
Free trial 14 days
Cheapest paid plan $0/mo
Annual discount Up to 25%
Refund window 30 days
Setup time < 1 hour
Best for Founders

What members say

“LinkedIn extension is the fastest contact lookup on the market”
Daniel Okonkwo
Account Executive
“Great for US prospecting, limited for European markets”
Emma Fischer
SDR Manager
“Best direct dial accuracy for US tech and finance sectors”
Carlos Mendez
Business Development Manager

Frequently asked

What does Lusha cost?
Lusha offers various pricing tiers, typically structured around the number of credits provided for accessing contact information. While a free trial is available, teams needing consistent access to a large volume of contacts will require a paid subscription. Specific pricing details are usually found on Lusha's website or by contacting their sales team.
How accurate is Lusha's data?
Lusha prioritizes data verification to provide high accuracy for contact and company information. The platform aims to deliver up-to-date phone numbers and email addresses, often citing high success rates in customer case studies. However, like any data provider, occasional inaccuracies can occur due to the dynamic nature of business information.
Does Lusha offer refunds or easy cancellation?
Lusha's cancellation and refund policies are typically outlined in their terms of service. Most SaaS platforms offer subscription cancellation at the end of a billing cycle, but refunds for partial periods are less common. Teams should review Lusha's specific terms before committing to a plan.
Can Lusha be integrated with Salesforce or HubSpot?
Yes, Lusha offers direct integrations with popular CRMs like Salesforce and HubSpot, along with other marketing automation and sales tools. This allows teams to enrich contact and company data directly within their existing workflows and keep CRM records synchronized automatically.