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ElevenLabs pricing

Pricing score: 8/10

AI voice generation — 6 tiers from Free to Enterprise. Pricing scales by character quota and voice-cloning seats. Hidden cost: commercial-use rights gated to Creator tier and above.

Plans, list price, and your SaaSTweaks rate

  • Free

    The Free tier allows users to experiment with AI voice generation, offering a limited character quota and access to basic features.

    List price

    Free

    SaaSTweaks deal

    Best for: Individuals exploring AI voice, hobbyists, students

    • 10,000 characters per month
    • 3 custom voices
    • Access to shared voice library
    • Non-commercial use only
  • Starter

    The Starter tier provides a significant increase in character quota and custom voices, suitable for more regular personal projects.

    List price

    $5//mo

    SaaSTweaks deal

    $4//mo

    save 20%

    Best for: Individual content creators, podcasters

    • 30,000 characters per month
    • 10 custom voices
    • Instant voice cloning
    • Commercial use rights
  • Creator

    The Creator tier is designed for professionals requiring higher volumes of voice generation and advanced features like professional voice cloning.

    List price

    $22//mo

    SaaSTweaks deal

    Best for: Professional content creators, small agencies, YouTubers

    • 100,000 characters per month
    • 30 custom voices
    • Professional voice cloning
    • Project organization features
  • Pro

    The Pro tier offers extensive character limits and dedicated support, catering to larger teams and businesses with significant voice generation needs.

    List price

    $99//mo

    SaaSTweaks deal

    Best for: Medium-sized businesses, marketing teams, e-learning platforms

    • 500,000 characters per month
    • 100 custom voices
    • High-quality audio outputs
    • Priority support
  • Enterprise

    The Enterprise tier provides custom solutions, unlimited character quotas, and dedicated account management for large organizations.

    List price

    $999//mo

    SaaSTweaks deal

    Best for: Large corporations, media companies, game developers

    • Custom character quotas
    • Unlimited custom voices
    • Dedicated account manager
    • SLA and advanced security features

Hidden costs to watch for

  • Commercial use rights are only included from the Starter tier upwards. Free tier users cannot use generated audio for commercial purposes.
  • Overage charges apply if character quotas are exceeded on paid plans. These are typically billed per 1,000 characters.
  • Additional custom voice slots beyond the tier's allowance incur extra monthly fees.
  • Higher quality voice models and advanced features like multi-language support may be gated to higher tiers or require add-ons.
  • Annual billing offers a discount compared to monthly payments, but requires an upfront commitment for the entire year.

Negotiation tips

When negotiating ElevenLabs pricing, timing can be a significant factor. Sales representatives often have more flexibility towards the end of a fiscal quarter or year, when they are working to meet targets. Initiating conversations during these periods might yield better outcomes. Buyers should always inquire about annual billing discounts, as these can often reduce the effective monthly cost by 10-20% compared to month-to-month plans.

  • Beyond Price: Focus on value-adds. If a direct price reduction isn't possible, ask for additional character quotas, more custom voice slots, or extended access to premium features for a limited period.
  • Longer Terms: Committing to a multi-year contract (e.g., 24 or 36 months) can sometimes unlock deeper discounts or bundled services like dedicated onboarding and training.
  • Competitor Quotes: If evaluating other AI voice generation platforms, obtain quotes from competitors and present them to the ElevenLabs sales team. This can create leverage, especially if a competitor offers similar features at a lower price point.
  • Bundled Services: For Enterprise-level discussions, inquire about bundling premium support, dedicated technical assistance, or custom model training into the overall package. These services can add substantial value without necessarily impacting the base subscription price.
  • Trial Extensions: If needing more time to evaluate the platform, request an extended trial period or a temporary upgrade to a higher tier to fully test features relevant to the team's use case.

Always ensure all agreed-upon terms, including any discounts or additional features, are clearly documented in the final contract.

Which tier is right for you?

Solo founders

→ Free

The Free tier provides sufficient characters and custom voices for initial prototyping and non-commercial testing of ElevenLabs' capabilities.

Small content teams

→ Creator

The Creator tier offers a balanced character quota and professional voice cloning, suitable for regular content production and commercial use.

Marketing agencies

→ Pro

The Pro tier's high character limit and priority support are essential for agencies managing multiple client projects and requiring reliable service from ElevenLabs.

Large media companies

→ Enterprise

The Enterprise tier provides custom character quotas, unlimited voices, and dedicated support necessary for high-volume, mission-critical operations at scale.

FAQ

ElevenLabs offers a comprehensive Free tier that functions as an extended trial, allowing users to experience core features and generate a significant amount of audio without any cost. While there isn't a separate 'free trial' for specific paid tiers, the Free tier provides a strong foundation for evaluation.

ElevenLabs typically offers a discount for users who choose annual billing over monthly payments. Opting for an annual plan requires an upfront payment for the entire year but results in a lower effective monthly cost. Monthly billing provides more flexibility but comes at a slightly higher price point.

ElevenLabs' refund policy generally states that subscriptions are non-refundable once activated. However, specific circumstances or technical issues might be reviewed on a case-by-case basis. It is recommended to review the terms of service or contact ElevenLabs support directly for detailed information regarding refunds.

Adding more character quota beyond a tier's limit typically incurs overage charges, billed per 1,000 characters. For additional custom voice slots, ElevenLabs usually charges a small monthly fee per extra voice. Specific pricing for these add-ons can be found within the user's account dashboard or by contacting sales.

Yes, users can generally downgrade their ElevenLabs subscription to a lower tier. Downgrades typically take effect at the end of the current billing cycle. It is important to note that downgrading may result in reduced character quotas, fewer custom voices, and loss of access to higher-tier features.

ElevenLabs' pricing is generally competitive within the AI voice generation market, often offering a strong balance of character quota and voice quality for its price points. While specific feature sets and pricing structures vary between providers like Murf.ai or Play.ht, ElevenLabs often stands out for its advanced voice cloning and natural-sounding outputs, which can justify its cost for many users.

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