Cometly
Analytics Verified May 2026
Cometly deal: Custom pricing by ad spend
AI-powered ad attribution that tracks every conversion back to the exact ad — server-side tracking that beats the blind spots in iOS and cookie loss.
- Server-side CAPI bypasses iOS 14+ tracking restrictions and ad blockers
- First-party data improves Meta and Google algorithm training, reducing CPA over time
- True attribution links ad spend to actual revenue, not just clicks
- Multi-touch attribution shows full customer journey across paid and organic
How Cometly scored 57/100
6 weighted criteria, each scored out of 10 and published with its reasoning. Featured placements never move a score.
Deal Strength
3.0 /10Cometly prices by ad spend and asks you to book a demo for a quote, so there is no public discount to claim and no coupon. What is labelled a deal is really custom enterprise pricing.
Value for Money
8.0 /10Pricing scales with your ad spend, which keeps it proportionate: better attribution on a large budget recovers far more than the tool costs. For advertisers with meaningful budgets the maths works; for small spenders it does not.
Capability
8.0 /10Server-side tracking, ad-level attribution, Conversions API sync, multi-channel reporting, AI insights and real-time dashboards are all here, with integrations for Meta, Google, TikTok and LinkedIn. Attribution accuracy and server-side tracking are its strongest areas.
Time to Value
5.0 /10Cometly publishes nothing about setup time. Server-side tracking and Conversions API work means connecting each ad platform and verifying events, which for comparable attribution tools takes days rather than an afternoon.
Trust & Reliability
5.0 /10As of 2026 Cometly publishes no uptime SLA, support terms or independent review counts, and its site shows a polished dashboard but little verifiable operational detail. For a tool that owns your conversion data, that is thin.
Flexibility & Exit
5.0 /10Starter, Growth, Scale and Enterprise tiers suggest ordinary subscription terms, but Cometly publishes no cancellation, billing or export detail. Attribution history is the asset here, so pin down whether you can take it with you.
Custom pricing by ad spend
Affiliate link — same price for you, and it never moves the score.
- Server-side CAPI bypasses iOS 14+ tracking restrictions and ad blockers
- First-party data improves Meta and Google algorithm training, reducing CPA over time
- True attribution links ad spend to actual revenue, not just clicks
- Multi-touch attribution shows full customer journey across paid and organic
About Cometly
Quick answer
Cometly is an AI-powered ad attribution and tracking platform that connects ad clicks to real conversions and revenue, so marketers know exactly which ads and campaigns drive results. It uses server-side tracking to recover data lost to iOS privacy changes, cookie restrictions, and ad-blockers. It’s built for performance marketers and agencies spending real money on Meta, Google, TikTok, and other channels, with custom pricing based on ad spend.
What is Cometly?
Cometly is an ad attribution platform that solves a problem every modern advertiser faces: after Apple’s iOS privacy changes and the decline of third-party cookies, the conversion data inside Meta and Google Ads has become unreliable, so you can’t trust which ads actually drove sales. Cometly uses server-side tracking and AI to recover that signal and attribute each conversion to the precise ad, ad set, and campaign that caused it.
It then feeds clean conversion data back to the ad platforms (via Conversions API) so their algorithms optimize on accurate events, and gives marketers unified reporting across channels. For spend-heavy advertisers, the goal is simple: stop scaling losing ads and double down on winners with confidence.
Key features
Server-side tracking
First-party, server-side event tracking that survives iOS and cookie restrictions.
Ad-level attribution
Tie revenue back to the exact campaign, ad set, and creative.
Conversions API sync
Feed accurate events to Meta/Google so their AI optimizes on real data.
Multi-channel reporting
Unified view across Meta, Google, TikTok, and more.
AI insights
Surface which ads truly drive profit, not just platform-reported ROAS.
Real-time dashboards
Live performance data for fast optimization decisions.
Cometly pricing explained
How much does Cometly cost? Cometly uses custom pricing scaled to your ad spend and tracked conversions, typically as a monthly subscription with tiers for growing advertisers and agencies. Because the value is proportional to spend — better attribution on a large budget recovers far more than the tool costs — it’s aimed at advertisers past the early stage. Book a demo for a quote matched to your spend level. Confirm current tiers with their team.
Cometly vs Triple Whale vs Hyros
| Tool | Best for | Pricing | Standout |
|---|---|---|---|
| Cometly | Multi-channel advertisers | Custom by spend | Server-side attribution + AI |
| Triple Whale | Shopify ecommerce | From ~$129/mo | Ecommerce dashboards |
| Hyros | Info/high-ticket | Custom (premium) | Long-cycle attribution |
✓ Use it if you
- Spend meaningful budget on paid ads
- Need accurate post-iOS14 attribution
- Want server-side tracking and CAPI sync
- Run multi-channel campaigns to optimize
✗ Skip it if you
- Spend very little on ads (overkill)
- Are happy with native platform reporting
- Run a Shopify-only store (Triple Whale fits)
- Have no conversions to track yet
Is Cometly worth it?
Is Cometly worth it? For performance marketers and agencies spending real money on ads, yes — once iOS and cookie loss make in-platform numbers untrustworthy, accurate server-side attribution is the difference between scaling winners and burning budget on losers, and Cometly’s value grows with your spend. The caveat is the same threshold: if your ad budget is small, the tool is overkill and native reporting will do. But for spend-heavy advertisers who need to know true ad ROI and feed clean data back to the platforms, Cometly is a well-justified investment.
What's included
- Revenue attribution across paid channels
- Fast integration with e-commerce platforms
- Clear ROAS and cost-per-acquisition reporting
- Handles offline and online touchpoints
- SaaSTweaks-verified affiliate deal
- Vendor-direct activation flow
- Editorial pros + cons review
- Tracked savings claim with refresh date
Cometly pricing
Verified May 2026. Vendor's published rates at the time we checked — always confirm at checkout.
| Plan | Price | What you get |
|---|---|---|
| Starter | $249/mo | Up to $50K monthly ad spend tracked, core attribution, Meta + Google CAPI |
| Growth | $499/mo | Up to $200K ad spend, multi-channel attribution, LTV tracking |
| Scale | $999/mo | Up to $500K ad spend, custom events, advanced reporting, priority support |
| Enterprise | Custom | Unlimited spend, white-label, dedicated onboarding, SLA |
How to claim it
4 steps. The last one is the part most people skip.
- 1
Open Cometly through the link on this page
It carries our referral tag. The price you pay is identical either way, and it never changes the score on this page.
- 2
Pick the plan that matches your usage
This offer applies automatically through the link — there is no code to enter.
- 3
Confirm the discount before you pay
The order summary should show the reduced amount. If it does not, stop and tell us — we re-test listings that stop working.
- 4
Check what happens at renewal
Note the renewal date and the rate it reverts to, so the second invoice is not a surprise. Annual plans are usually cheaper per month but harder to exit.
Where Cometly wins and loses
What works
- Server-side CAPI bypasses iOS 14+ tracking restrictions and ad blockers
- First-party data improves Meta and Google algorithm training, reducing CPA over time
- True attribution links ad spend to actual revenue, not just clicks
- Multi-touch attribution shows full customer journey across paid and organic
What doesn't
- Pricing based on ad spend makes it expensive for high-volume advertisers
- Requires technical setup — pixel migration and server event configuration
- ROI depends on ad budget size — needs $20K+/mo spend to justify Starter plan
The bottom line
A capable server-side attribution tool for serious advertisers, though its custom pricing lacks a clear public discount.
It captures conversions server-side using first-party data, then forwards them to Meta CAPI, TikTok Events API and Google enhanced conversions so the ad platforms can optimise on cleaner signal.
No. It runs alongside as a second source of truth. The platforms still serve and bid; Cometly tells you what really converted.
Both target DTC. Triple Whale is Shopify-native with a big community; Cometly tends to be cheaper at mid-market and supports lead-gen better. Validate both on a trial.
No, just a free trial. Plans start around $208/month on annual billing.
The script is lightweight and the heavy lifting happens server-side, so Core Web Vitals are rarely affected.
Yes. Webhook ingestion lets lead-gen advertisers send qualified-lead or revenue events; the same multi-touch reporting applies.
