Ignition

The proposal-to-cash workflow — what actually happens

The reason Ignition earns its price is that it compresses a five-step, multi-tool process that normally leaks days (and revenue) into a single client-facing flow. Walk through what a new engagement looks like once Ignition runs your front office:

What's inside the platform

Where the money comes from

The ROI argument for Ignition is not "it's a nice proposal tool". It is that two specific, expensive problems in professional-service firms get solved at once: revenue leakage (un-billed scope creep, forgotten renewals) and slow collections (the lag between delivering work and being paid). Closing both is what justifies a firm-sized subscription.

The two problems every service firm has — and how Ignition closes them

If you run a professional-service business, two leaks quietly drain profit every single month, and most firms have simply learned to live with them. The first is the scope-and-renewal leak: work creeps beyond the original quote, annual engagements lapse without anyone re-papering them, and price increases never get applied because nobody wants to send the awkward email. The second is the collections leak: you deliver excellent work, then spend days each month raising invoices, reconciling them against your ledger, and chasing the clients who "didn't see it". Both are pure margin walking out the door.

Ignition attacks both by moving the commercial agreement to the front of the relationship instead of the back. Because the engagement letter, the scope, the price and the payment authorisation are all signed before work begins, there is no end-of-month negotiation about what was agreed. Renewals can be re-issued as a fresh proposal with the new price baked in, so increases happen as a routine rather than a confrontation. And because collection is automatic on the schedule you set, the chasing simply stops — the money arrives on the due date and posts straight to QuickBooks or Xero. For a firm with dozens of recurring clients, recovering even a few percent of leaked revenue and a few days of admin every month is what pays for the platform many times over.

That said, be honest with yourself about scale before you buy. This is a workflow platform priced for a business, not a $20/month proposal generator — a solo freelancer with three clients will feel the price before they feel the benefit. Payment rails are also strongest in the US, UK and Australia, so firms in thinner direct-debit regions should confirm coverage during the trial. The tool rewards commitment: the magic only fully appears once every new client flows through it.

Ignition pricing in 2026

Pricing updates regularly and the highest tiers are quote-only, so treat these as indicative and verify the live numbers for your firm size at signup. Because the entry tier is built for a business rather than a solo operator, the cleanest way to judge fit is to run the free trial against two or three real new engagements and watch how fast cash lands. The Starter tier is enough for most small firms — unlimited proposals and clients, recurring and one-off billing, and the QuickBooks/Xero sync that removes double entry. Pro adds the workflow automation, custom branding, role-based access and reporting that matter once you have several people raising proposals, while Pro+/Enterprise unlocks multi-currency, multi-entity, API access and SSO for larger or multi-office practices. The add-ons — Deals Pipeline for sales forecasting and Online Forms for client intake — are worth turning on only once the core proposal-to-cash loop is humming, so don't over-buy on day one. A sensible evaluation is to migrate one service line first, prove the collection automation works end to end, then roll the rest of the firm onto it once the team trusts the numbers and the cash is landing on time.

Buy or skip — is Ignition right for your firm?

See Ignition in action

Start your Ignition free trial — June 2026