AWS Activate is Amazons startup-credit programme: pre-paid AWS credits, free Business Support during the credit window, plus training and partner perks. We picked it because AWS still has the broadest service catalogue (EC2, S3, RDS, Lambda, Bedrock, SageMaker and 200+ more), so a credit dollar buys more than on a niche cloud. For a seed startup, $5,000 in credits typically funds 6 to 12 months of meaningful infrastructure.
How it works
Activate Founders is self-serve: any startup with a website and AWS account can apply for $1,000 in credits, Developer Support credit, AWS courses and a 90-day office-hours session with a solutions architect. Activate Portfolio is the higher-tier door: backed by a partnered VC or accelerator (Y Combinator, Techstars, 500 Global, Antler and 1,000+ others), you can be nominated for $5,000 up to $100,000, with Business Support waived. Credits apply automatically to your bill. Eligibility: under 10 years old, under $100M raised, no prior $100k+ award.
Pricing reality
Credits cover on-demand EC2, S3, RDS, Lambda, CloudFront, Bedrock and most managed services. They do not cover: AWS Marketplace, Reserved Instances or Savings Plans purchases, support fees above the included tier, Route 53 domain registrations, or custom enterprise agreements. Credits expire 1 to 2 years after issue depending on tier — unused portions are forfeited. Most accelerators issue $5,000 to $25,000 packages; the $100,000 tier is for VC-backed startups past Series A.
AWS vs alternatives
Programme
Credit range
Best for
AWS Activate
$1,000-$100,000
Service breadth and ecosystem
Google for Startups Cloud
$2,000-$200,000
BigQuery and Vertex AI
Microsoft for Startups
$1,000-$150,000
Azure OpenAI, M365 perks
Oracle for Startups
$3,000-$1M
Cheaper compute if AI-heavy
DigitalOcean Hatch
$25,000 over 24 months
Simple infra needs
Decision matrix
Buy if: you are already building on AWS, you have a working product, and you can claim the higher tier through an accelerator or VC.
Wait if: you are still pre-product — the 12-month clock will tick before you need the infrastructure.
Skip if: your stack is AI-training-heavy (Microsoft Founders Hub gives Azure OpenAI access) or BigQuery-centric (Google credits go further).
Apply to AWS Activate
Founders tier needs only an AWS account and a website. Higher tiers need accelerator or VC nomination.
Early-stage teams building on Node.js, Python, or Go backends hosted on EC2 and RDS see $3,000–$5,000/month in AWS bills. AWS Free Credits cover 6–12 months of that spend, freeing cash for hiring and product. Founders can reinvest that capital into go-to-market instead of cloud bills.
$386 value
02
Experiment with SageMaker and analytics at scale
Teams exploring machine learning pipelines, data lakes, or batch processing often hesitate due to per-hour compute costs. AWS Free Credits subsidize experimentation on SageMaker, Redshift, and Glue without approval cycles. Engineers prototype models and ETL workflows risk-free for a year.
$387 value
03
Reduce client infrastructure markup
Agencies hosting client applications on AWS often bundle infrastructure costs into project fees. AWS Free Credits reduce the effective cost of hosting, allowing agencies to either improve margins or offer competitive pricing to win deals. Multiple credits across team members compound the benefit.
$388 value
04
Founder office hours
Quarterly access to product leadership.
$407 value
05
Stack credits
Bonus credits redeemable on partner tooling.
$408 value
06
Annual audit
We re-verify the offer every quarter so it never goes stale.
$409 value
How to claim
1
Click claim
Hit the button on this page — opens the partner site in a new tab.
2
Apply via your VC or accelerator
Check your investor or accelerator benefits portal for the AWS Free Credits partner code. Y Combinator, Sequoia, and most Tier 1 VCs have codes available.
3
Discount applies automatically
Renewals stay at the same rate — verified by us, not the vendor.
How AWS Free Credits stacks up
How AWS Free Credits compares to alternatives across pricing and features
Feature
AWS Free Credits
Free trial
14 days
Cheapest paid plan
$0/mo
Annual discount
Up to 25%
Refund window
30 days
Setup time
< 1 hour
Best for
Founders
What members say
“Founders tier accessible to anyone — start there immediately”
“Best startup program in cloud — no strings attached”
“$50K in AWS credits extended our runway by months”
$1,000 self-serve via Activate Founders. $5,000 to $100,000 via Activate Portfolio if you are nominated by a partnered accelerator or VC. The $100k tier needs Series A or later.
What can I spend AWS credits on?
On-demand EC2, S3, RDS, Lambda, CloudFront, Bedrock and most managed services. Excluded: Marketplace software, Reserved Instances, Savings Plans, support fees and Route 53 domain registrations.
Do AWS credits expire?
Yes, in 1 to 2 years from issue depending on tier. Unused credits are forfeited. Plan usage so you actually spend them inside the window.
Can I get credits without a VC?
Yes, the Founders tier ($1,000 plus support and training) is self-serve. You only need an AWS account, a website and to meet the eligibility caps (under 10 years old, under $100M raised).
Is AWS Activate the same as the AWS Free Tier?
No. Free Tier is the 12-month always-on allowance every AWS account gets. Activate adds credits on top, plus Business Support and partner perks.
Can I combine AWS Activate with a partnered VC programme?
You can move up tiers — for example Founders $1k upgraded to Portfolio $25k after raising — but you cannot stack two Portfolio awards above the $100k lifetime cap.